Uber for flower delivery apps has a commercial appeal. This is because, apart from enabling the users to order flowers within a few minutes and get those delivered to their homes, they can even add a guest address to gift the flowers to their friends.
The concept of the flower delivery service would draw attention from thousands of potential buyers. This business could be the right choice if you are looking for a business model to enter the profitable on-demand market.
The business potential of on-demand flower delivery app
In the fast-paced digital world, every sector is moving towards a digital platform for betterment. Similar to this, the flower delivery service business has taken a new turn with the emergence of the Uber for florists app. Such an app helps the vendors and flower marketplace owners to upscale their business.
Undoubtedly, the flower delivery sector holds a good position in the on-demand market. Worldwide, the United States is the leading consumer, spending $1.83 billion on flowers. Whereas, German consumers are spending $1.28 billion and the United Kingdom spends $921 million.
The online flower delivery service segment’s net worth in 2019 was about $42.4 billion. It is forecasted to grow at a rate of 6.3% with $57.4 billion by 2024. Notably, the rose is a popular flower that was frequently purchased via the Uber for florist app. It is high time to embark on your floral business with a best-in-class flower delivery app.
Business/working model of the Uber for flower delivery app
The flower delivery business model is based on the well-known Uber’s taxi service app, but it is tweaked for flower delivery. The on-demand flower delivery business model allows the users to choose their favorite flowers and place their orders within a few minutes with just a few taps.
Nowadays, people hardly find time to go out on a busy schedule, buy flowers, and send those to their favorite persons. Flower delivery apps came as a solution for this problem. Via such an app, users can gift flowers to their loved ones hassle-free. Now, look at a brief note on the working process of Uber for flower delivery apps.
The foremost thing the users have to do is install the app and finish the registration process by logging with their social media accounts, contact numbers, or email addresses. Once done, they can create their profile with the essential information and customize them whenever needed. Moreover, users have to include the payment details for a seamless payment process.
After completing the initial process, they can search for the flower shop by applying filters. They can select their favorite flowers from a wide range of flowers listed in the app. Then, they have to specify the quantity, address for flower/bouquet delivery, etc.
Once the order request is submitted, the florist confirms the request and arranges the flowers/bouquet. A nearby delivery person will get a request. Upon acceptance of the request, the delivery person gets the complete order details, including the users’ location.
The delivery person follows the shortest route displayed in the app to reach the user’s location on time. Meanwhile, users can monitor the delivery person’s location as the app is integrated with the GPS tracking system. At last, the users give feedback for the service.
Fundamental steps involved in the flower delivery app development
Target audience analysis
The first step in flower delivery app development is to have a detailed analysis of your target audience. Generally, an app idea does not have to reach all users. So, knowing which users to target is a great idea. And, understand their expectations, demands, and preferences. It is the most important step irrespective of which business you want to establish. The main purpose of doing this is to develop a better app that resolves the target audience’s issues.
Conduct competitor analysis wherein you will get an understanding of their strengths and weaknesses. By doing this, you can eliminate the shortcomings in your business that your competitors faced. Therefore, collecting information about your competitors helps to build a successful app.
Recent market trends
With the ever-changing market trends, keeping updated with the recent trends has become a necessity to sustain the on-demand market. The users’ convenience and comfort will determine the app’s success. And so, make the order placement process as simple as that. You can let your target users place their orders using virtual assistance and a smartwatch. Also, you can consider drone delivery which is the future of the delivery system.
Selection of feature set
You have to know which features to include in your app. As features give shape to the app’s architecture, make sure to choose the right features. The app consists of four modules: User app, florist app, delivery person, and Admin panel. Key features to include in these modules which you could consider for on-demand flower delivery app development are listed below.
User app features
- Order notification
- Payment gateways
- Search filter
- Reviews & ratings
Florist app features
- Profile creation
- Availability toggle
- Accept/reject requests
Delivery person app features
- History details
- In-app payments
Admin panel app features
- Manage delivery person
- Order management
- Promotional/marketing tools
Even though there is less competition in the online flower delivery segment, integrating new features will pave the way for standing apart from the competition.
Monetization models to generate revenue
It is important to know the various streams to generate revenue from the on-demand flower delivery app prior to establishing your business. A few of the common monetization strategies are as follows.
- You can charge a delivery fee from the customers. This fee will be calculated on the basis of the destination location and distance traveled for delivery.
- In case, if you follow the aggregator business model, you can collect a commission fee from the registered flower shops on each order.
- In-app advertising is an efficient and effective way to generate considerable revenue. You can enable third-party vendors to advertise their services or brands in your app. Make sure the services they promote are relevant to your business. Collect the fee based on the views, clicks, or impressions.
Flower delivery app development cost estimation
Before you actually implement your app idea, you have to know the development cost to plan your budget accordingly. To an estimation, the cost of app development depends on the following factors.
- App complexity & size
- Time limit
- Features and functionality
- UI/UX design
- Integration of third-party services
- Region of the app development company
Now, it’s time to implement your app idea practically. Regarding the Uber for florist app, the UI/UX design should be simple yet intuitive. Before the app launch, ensure that it has passed the various levels of quality testing, assuring the bug is free from technical glitches, bugs, and errors. If you have conducted the proper market research, your app will be a sure hit. Everything you have to be sure of is to choose the right technology for flower delivery service app development.
With users seeking convenience and comfort in ordering products, the concept of on-demand apps is a top priority. We are in an era where smartphone usage is skyrocketing. This is the major reason for users to opt for the on-demand delivery service apps. Uber for flower delivery is one such user-friendly app that users choose whenever they are in need to present flowers to their favorite persons in token of love. If you are a florist owner who wants to launch a flower delivery app, then it is the right decision to enhance your floral business.