Magento 2 marketplace extension is the most extensively used e-commerce platform that is widely preferred by most entrepreneurs. Around 30% of online stores use Magento 2 multi vendor marketplace and are running successfully without any flaws. Magento 2 has all updated features that are essential for admin, buyers and sellers. It also supports any startups to initiate their online business using this platform. Users can handle a hassle-free marketplace platform and the returns are highly ensured.
What is Magento 2?
Magento 2 marketplace extension is the updated version of magento marketplace. It has become a leading platform where 1 in 4 online stores uses magento 2 as their reliable platform. Around 200000 online retailers trust Magento 2 and have built their ecommerce store by using Magento 2 marketplace extension as their base. Magento 2 offers various flexible tools and also covers advanced marketing functionalities. It also provides a more user-friendly interface and scalable platform environment.
Migrating your existing ecommerce platform to Magento 2 is quite simple and easier. All you need is to have a clear plan that will ensure the smooth transition. If you already have magento 1 platform, it is not mandatory to migrate your existing online magento store to magento 2 marketplace extensions. But most of the issues faced by magneto 1 have been addressed and solved by magneto 2. So to have better user experience it is highly recommended to get migrated to magento 2 multivendor marketplaces.
Why Choose Magento 2 for Multi Vendor Marketplace
Magento 2 marketplace extension comes with numerous benefits for all merchants, buyers and the admin. You can easily build your multivendor marketplace platform like Amazon, eBay with all salient features available with magento 2 multivendor marketplace solution. Let us get into detail about the key factors that make us choose the Magento 2 marketplace extension.
Mobile optimized – magento 2 provides a mobile responsive ecommerce store that will gain the attention of mobile users and will help you in getting more visitors to your platform.
Highly compatible – magneto 2 is compatible with any sort of themes and you can select your own theme and can implement it for your marketplace.
Flexible commission management – with magento 2 marketplace extension you can easily set your commission rate for your vendors and can change the rate anytime.
In-built SEO functionality – every magento 2 multivendor marketplace will have an in-built SEO process and with less effort you can easily gain top ranking in any search engine.
Multiple pricing methods – magento 2 marketplace extension supports multiple pricing methods and you can set the price according to the customer category.
Scalable and highly performing platform – you can handle more than 5 million products in a single platform. Also you can process multiple orders at the same time without any dropdown in the speed.
Vacation mode for sellers – sellers if they plan to go for a vacation then they can request the admin of the magento 2 multivendor marketplace and can keep their store disable for a particular period and again can make it available.
How to build a Multi Vendor Magento 2.0 Website?
So far we have clearly understood the importance and key benefits of magento 2 marketplace extensions. Building magento 2 multivendor marketplaces need special understanding and clear knowledge on magento 2 platform. You need to utilize all the extensive features that will enhance the performance of the marketplace and support its growth. Now let us understand the steps involved in building magento 2 multivendor marketplace platforms.
Choose a Reliable Domain & Hosting Service
This is the basic and initial step that needs more attention while building magento 2 multivendor marketplace. The domain should suit your brand name and the hosting service you prefer should be more reliable as it will hold your entire user’s data. Purchase a perfect domain and go for the best hosting services that will support your backend processing efficiently.
Keywords & Market Research
Market research is inevitable for any business. When you are running an online business then it is mandatory to analyze the market demand and also your competitors. You should find out where your target audiences are highly available. You need to focus on those platforms and gain the attention of your audience. To promote your magento 2 marketplace extension you need to analyze the keywords that are highly searched on the net. You need to optimize those keywords in your webpage content so that it will help you in getting ranked in top position in any search engine.
Clear design & better UX
UI & UX play a vital role in the sale conversion rate. You can expect an audience to your platform only when the design is eye-catching. With awesome design you can grab the attention of the audience and this will obviously increase the traffic of your magento 2 multivendor marketplace. When visitors are comfortable with the features and other functionalities they will start purchasing products with your magento 2 marketplace extension. You can easily maximize your ROI and can survive in the digital market.
Branding Your Multi vendor eCommerce Site
Brand recognition is the key factor that will get your audience and also returns. People will always hesitate to buy products with unknown brands. So you need to focus on promoting your brand in all social media platforms where there will be a more active audience. Things go viral when they are shared in any social media channel. You can make use of this digital marketing strategy and can get higher visibility and reach for your brand.
Conclusion
To enhance your existing business, building an online marketplace is the perfect decision. You can easily gain more customers to your platform and the features will help the user to find what they want from your Magento 2 multi vendor extension. Always put more effort in improving customers’ experience with your platform and accelerate your ecommerce marketplace to the next level.
