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The Complete Guide to Roofing Sales

There are several secrets to closing more business in roofing sales. Whether it’s price, timing, the kids’ distractions, or competition, future customers always face a number of roadblocks. If you want to win more business, you must learn all of these secrets. Luckily, these secrets are available for you to use now. Keep reading to discover how to close more businesses in roofing sales! And don’t forget to check out my article on CRM and marketing materials.

P.A.S Method Roofing Sales

If you want to win over more prospective customers, learn the P.A.S Method, or Problem, Agitate Solution. This advanced sales method revolves around finding your prospects’ number-one problem and stirring it up. Once this problem is ignited, you present your roofing business as a solution to the problem. When you use the P.A.S Method, you will be able to close more businesses than ever before.


Whether you’re a small roofer or an enterprise, a roofing CRM is a vital component of your business. It helps you improve your productivity, track sales data, and keep all of your sales-related information in one place. It also helps you manage your territories and lead scoring. With this comprehensive CRM, you can get everything done faster. However, you should know that not all CRMs are created equally. Some are good at tracking lead information and some are just a complete waste of time.

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Before you choose a CRM, you must consider your needs and resources. You don’t want to spend time and money on tedious data entry, so make sure you select a CRM with flexible pricing. You may find that a roofing CRM has too many features for your business, but it is well worth the investment. You’ll be able to customize the software and use it for your roofing business to make better use of your time and money.

Several popular CRMs are designed with roofers in mind. Acculynx, for example, offers a suite of features for roofers, including estimates and pipelines. It even lets roofer’s API leads into the CRM so you don’t have to manually enter them. The software also allows contractors to tag and manage pictures on job sites. It integrates with QuickBooks, which makes it easy to get paid and manage invoices.

Marketing Materials

Effective roofing sales presentations include more than just the information you provide to a potential customer. A roofing sales rep’s behavior and appearance are equally important. In addition to carrying marketing materials, they should always be properly dressed and present a professional and courteous image. The best way to sell a roofing project is to be professional and well-prepared. To do so, consider these helpful tips. If you’re looking for more ways to generate more sales from your roofing company, check out the following tips.

Read More: Reparación de Tejados

One of the most effective ways to promote your roofing business is through a brochure. A brochure is a multi-page document designed to give a homeowner the information they need to make an informed decision. Brochures can be saddle-stitched, folded, and coil-bound. They should contain the most comprehensive description of your company. It should be eye-catching and informative. It should also provide the consumer with all the information they need to make an informed decision.

Creating marketing materials is a great way to get more leads for your roofing business. Unlike Yellow Pages ads, roofing marketing requires more thought. The right brochures, fliers, and flyers should compel homeowners to contact your business for a free quote. You should also invest in pre-designed roofing marketing collateral. A roofing brochure is an excellent reminder of the capabilities of your company. So, hire a copywriter or a marketing specialist to create effective marketing materials for your roofing business.


When it comes to choosing a roof, authenticity is an important consideration. Authentic Roof (TM) slates must be installed on a 3/12 or higher pitch roof. In addition, they should be installed on a roof deck that is at least half an inch thick. The manufacturer of these slates also recommends installing Ice &amp; Water Shield (r) on the entire roof deck. The installation instructions will be packaged on every pallet of material shipped from A2Z.

In addition, when speaking with a prospective lead, it is helpful to connect with them on a personal level. By finding common interests, you can create a bond. The result is more confidence among prospective customers. For example, if you share an interest in local sports, you can talk about your kids’ favorite teams and home improvement. This will build trust and increase your chances of a sale. But the best way to connect with prospective customers is to be authentic in your approach.


Whether you’re managing multiple projects or juggling a large number of clients, you’ll benefit from an app that will streamline your day-to-day tasks. Apps for roofing sales can automate reminders to your team, track project progress, and keep your team informed and in touch. In addition, you can easily store client information for easy access and lookup, keep track of work orders and contractor payroll, send photos and videos of a job in progress, and estimate the size of a roof.

Another great app for a roofing sales team is Hail Trace, which tracks recent hail storms and provides roofing companies with weather data. This app also has functionality for creating clients, assigning target areas, and managing the sales pipeline. It is designed to reduce your workload by keeping you off the roof and making your job easier. However, it won’t replace a full field-service sales app. The downside to these apps is that they can make your day more time consuming, but they also can make your life easier.

Another app for roofing sales is Spotio, which cuts down on data entry by giving you an up-to-the-minute view of your prospects. It also includes a templated communication system, so you can speed up your communication with customers. JobNimbus, meanwhile, brings together all of your tasks under one roof. From lead generation to customer management, JobNimbus covers it all. It’s a complete CRM for your roofing business.


The Complete Guide to Roofing Sales is a comprehensive guide to the facets of roofing. With an iRoofing spreadsheet, you can input past jobs, activate the locator pins on an interactive map, and create and send contracts and terms &amp; conditions. The spreadsheet has a minimum of 20 slides that showcase your company. Include your company values, team photo, and logo, as well as images of individual certifications, special licenses, and other important information.

One effective roof sales tip is to show before-and-after images of past jobs. Showing before-and-after images of roofing jobs is a great way to demonstrate the benefits of your preferred products and quality standards. By demonstrating your company’s workmanship, products, and technologies, you can help prospective customers understand the roofing process and what goes into a complete roofing system. You can also provide better warranty terms when you show before-and-after pictures of past jobs.

Roofing warranties

A roof warranty covers materials only if they are defective in material or workmanship. A warranty does not cover the cost of labor, accessories, or counter flashings. It is important to follow the maintenance guidelines of the roofing company before signing a warranty. An annual maintenance program will help maintain the condition of your roof and provide a paper trail in the event of an emergency. Listed below are the types of warranties available and what they cover.

A roof warranty covers the materials and work performed during installation. In most cases, these warranties are for five years, but some contractors may offer you a one-year warranty. This warranty period is often a negotiation point, and it can be a good indication of the contractor’s confidence in his work. Choosing a roof warranty that covers the entire project is important if you want to avoid a roof that leaks or breaks down.

A warranty for shingles can cover workmanship and material as well as other types of warranties. Roofing warranties must be able to cover the life expectancy of asphalt roofing, which is typically 25 years. While 25 years may seem like a long time, you should consider the cost of such a warranty. This way, you will know how much you can expect to pay for repairs or replacements. You can also find out if a warranty will prorate over time.

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