How often do you think about optimizing your blog for keywords? How many times have you logged into the search engine looking for SEO tips and tricks for bloggers?
always? Repeatedly? sometimes? never?
SEO tips and tricks for bloggers
Nowadays, search engine optimization (SEO) is an essential part of content creation for a blogger. If you are new to this or do not actively incorporate it as a part of your blogging practice, here are some basic SEO tips and tricks for bloggers that will help you optimize your blog effectively.
10 SEO tips and tricks for bloggers
Read on for 10 SEO tips and tricks for bloggers. By the end of this article, you will have basic knowledge of SEO for bloggers.
Keyword research is probably the most essential step in writing search engine-friendly content. How does one go about keyword research? The first and most important step in this process is to understand what kind of posts are written around the topic you choose. Then, look at the types of keywords used in those posts and create keywords for your posts accordingly.
You can use keyword research tools like Google Keyword Planner, SEMrush and other such tools to do your keyword research and understand the competition for the keywords that you plan to optimize blog posts using. A keyword research tool is one of the most essential items in the kitty of your Blogger SEO tricks.
Keyword Based Content Optimization
Once you have a list of keywords related to the blog post you are formatting, the actual work of implementing it in the content begins. The key to using the right keywords would be to include primary as well as secondary keywords in as natural a manner as possible. It takes a little effort to make keyword-optimized content look natural, but over time, you’ll be able to go with the flow. It becomes almost automatic.
When writing a blog post, it is important to make sure that you do not fill the content with keywords. This leads to what is commonly referred to as keyword stuffing in the SEO world. This practice leads your readers to bombard you with a lot of jargon that they may or may not understand. This will also decrease engagement, as your readers will not be able to engage with your content and will be able to engage effectively as well. The other aspect of keyword stuffing is in the case of SEO. Search engines will penalize your keyword-stuffed content. With this, you must have basically exhausted all your previous SEO efforts on your blog. This is a major problem to deal with at the macro and micro levels.
Therefore, it is necessary to ensure an optimal keyword density. Blog posts should have a good keyword density in industries anywhere between 1-3 percent, including primary keywords and semantic keywords.
You can use the formula outlined below to calculate the keyword density (in percentage) for each piece of content you have written. This is one of the essential SEO tips and tricks for bloggers.
Keyword density = [(number of keywords)]/(total number of words)] * 100
Using long-tail keywords in your blog content is another point in the list of SEO tips and tricks for bloggers. Long-tail keywords are more specific search queries and will naturally be able to help your post rank higher on search engines. When you are working on keyword research and later, by including keywords in your post, make sure that you use long-tail keywords more often. The idea behind using the long-tail keyword is to tap into the readers’ thinking patterns (it’s not always going to be easy, but not harmful anyway) and create long-tail keywords based on such ideas.
Meta tag optimization
Meta tags include title tags, meta descriptions, and meta keywords. Optimizing your post for the above meta tag will go a long way in ensuring that your blog post is more likely to appear on search engines when people key to search queries around a topic based on your post Keep it.
Apart from the meta tag, there is also something known as the H-tag. Have you ever read an excerpt of content with some words/phrases in bold; More like titles? Yes, they are H-tags. Adding H tags that are H1, H2, H3, H4, H5, and H6 to different parts of the post will help search engines crawl your blog posts better and more easily. It is finely telling search engines that words and phrases marked using H-tags are important and need attention. So, when you include keywords or variations of your keywords in these H-tags, you are alerting the search engines and so they will crawl these posts with H-tag optimized content.
The URL structure of your website/blog should be easy to remember as well as being relevant to the post you are writing. While there is a conflicting opinion on whether a keyword should be included in the URL, if the keyword is inherently present in the URL, there is nothing wrong with including it. Same, keyword or not, make sure the URL of the web page makes sense. SEO Companies in Chandigarh.
When your internet is a bit slow and you are waiting for an image to load, you may have seen a small text in place of the image. Optimizing this text is important for search engines. When search queries related to your blog category are entered, it makes it easier to display images associated with your blog on search engines. The alt tag of an image helps people place your image in the context of the post or even in their search query. Image optimization is one aspect that many people do not know is that it is a part of SEO. However, it is important for you to optimize your blog images so that they are more likely to appear on search engines.
Linking within your website or blog is an important step to ensure readers spend more time on your website. Also, the internal linking process helps your readers to get more information about a particular topic of interest in one place. Once they discover that your blog has a lot related to their area of interest, they are more likely to visit and revisit your blog. It can also mean that they refer your blog or website to their contacts who are looking for similar information.
Internal linking also ensures that your readers are not far from your blog/website.
Mobile brings more visitors to the blog than any other device. According to research, about 80 percent of internet users have a smartphone. This is why you should first and foremost make sure that your blog has a theme that is mobile-friendly. If you have a website that has a blog section, then the theme of your website should be mobile-friendly theme. No one really wants to zoom in and zoom out multiple times to read a piece of content. And if you are a regular blog person, you would not want your readers and customers to lose interest because your website/blog is not mobile-friendly, right? So, take action now!
Social share button
Social share buttons help your readers to share your posts easily on their social media profiles. For this, you will have to install the plugin which will enable the social share button. You are free to choose the social media platforms whose social share buttons you want to enable on the page. Make sure that you have added quality content so that your readers automatically feel the need to share your content.
The above points are simple, easy-to-follow SEO tips and tricks for bloggers. If followed, these will provide long-term benefits for you as a blogger. Apply the above SEO tips and tricks to improve the ranking of your blog or website, as well as bring more traffic to your blog/website.