Open source PHP based CMS are popular with website owners. Indeed, they allow them to manage their site with a certain ease, without calling on developers. Drupal, Joomla or even WordPress seem to be the best choices for showcase sites, especially thanks to their e-commerce extensions. However, Magento 2 stands out as the best shopping cart solution adequate to meet all requirements. With its latest features, Magento 2 is currently the most powerful online CMS. Indeed, the latest version of Magento has several advantages; it is more secure, more flexible, and more solid and has a more intuitive interface. With each new version, Magento improves its product by making it more competitive and avant-garde. It is for this reason that developers as well as online sales site owners opt for Magento. If you are still hesitating, here are the reasons to choose Magento 2 for your e-commerce site in 2020
MAGENTO 2 AS SEEN BY END USERS
A more advanced search function: Most online users and consumers are particularly up to date with technology, and adept at the search function. It is therefore very important to filter the search by facet so that it is more precise. A more simplified payment: it is essential to conclude the transaction quickly and the ordering process of Magento 2 facilitates this step, in order to obtain a high conversion rate. It standardized the checkout process, resulting in a reduced shopping cart abandonment rate compared to the previous version. More refined personalization: monitoring buyers’ behavior as well as their browsing history and preferences are additional options brought about by the evolution of technology. By relying on the database, it is therefore possible to offer consumers personalized experiences when shopping online. magento development services allow sales site owners to offer all kinds of services, products, and marketing incentives. Advanced personalization helps close multiple deals as well as encourage shoppers to consume more while increasing the number of loyal customers. She also helps customers improve their experiences. All this generates a considerable return on investment.
MAGENTO 2 VIEW BY THE OWNER
Easy to use: Using Magento 2 is made easier thanks to powerful tools in the background. Inventory, reporting, shipping, sales and order management has been simplified and automated. Magento 2 backend improves the backend user experience. Improved optimization capacity: Magento 2 has advanced functionality to optimize SMO and SEO settings. To maximize the product, the platform allows the use of visual merchandising. Controlled internationalization: Magento 2 breaks national borders by offering various languages and currencies from several regions in the world. Accessible design: in an era of peak mobile phone use, the majority of online shopping is done on mobile devices. Magento 2 has, therefore, adapted its interface for Smartphones. More user-friendly, it offers a more responsive design to have a seamless user experience on multiple screens. The platform is compatible with many browsers and is adapted to this new era.
MAGENTO 2 SEEN BY DEVELOPERS
An advantageous open source: Magento 2 offers all the advantages that open source ecommerce platforms can offer. Continuing to grow and in order to create business showcase sites, the platform allows developers to leverage documentation, training and consulting services, widgets, modules, extensions and more.
Easy integration: the new version of Magento facilitates integration of data, third-party tools as well as web / cloud services. The inclusion of big data, with NoSQL databases has made the integration of electronic sales developers a challenge.
Unparalleled compatibility: Magento 2 is compatible even with the latest version of PHP, including Zend and all other infrastructures. The functionalities are also accessible with the main databases, such as Oracle, Hadoop, or MySQL.
Improved speed: compared to the previous version, Magento 2 is 20% more efficient.
An additional security: by modifying the directory structure in the source, Magento 2 is more secure than the previous version. JS, SKIN, ERROR, and more have been moved from the source directory to the new “PUB” directory. It is therefore more difficult to hack codes.
Faster development: by offering the “View in Module” concept, Magento 2 reduces development time as well as its complexity. It allows developers to make it easy to create an interface that can work immediately without setting the configuration.
Improved flexibility: the performance and flexibility of e -commerce sites are improved thanks to the structure of the modified modules. Indeed, the latter allow developers to activate or deactivate components according to their needs.
With the advent of new technologies, online trading is becoming difficult. Currently, the mobile internet is taking more and more space and online shopping is booming. In order to meet the growing and demanding expectations of 2.0 buyers, online stores must equip themselves with an arsenal of features. With Magento 2, your online voting platform will be more efficient, flexible and secure. Your consumers’ shopping experiences will also be smoother. All these features make Magento 2 a strong choice when it comes to e- commerce platforms. How how to register a company name in Australia in order to make the most of it, it is necessary to have an excellent team of developers.